ABOUT
FEEL BRANDING
SPEAK DIGITAL
CREATE
EXPERIENCES
I’M RAD BRATICH, A CREATIVE DIRECTOR AND BRAND DESIGNER WITH EXPERIENCE CONCEPTUALIZING AND CRAFTING DIGITAL EXPERIENCES ACROSS BRAND, WEB, AND PRODUCT DESIGN.
FOLLOWING A TWENTY-YEAR CAREER IN NEW YORK CITY, I’M NOW LIVING IN MIAMI AND WORKING REMOTELY.
I AM A DESIGN JUNKIE, TECHNOLOGY ENTHUSIAST, AND SERIAL TRAVELER. CREATIVE DIRECTION, BRAND STRATEGY, VISUAL DESIGN, AND PROJECT MANAGEMENT ARE MY SPECIALTIES. MY CURIOSITY AND ENTHUSIASM FOR BOTH POP AND SUB CULTURES, THE ARTS, MUSIC AND HUMAN BEHAVIOR INFLUENCE BOTH MY PERSONAL AND PROFESSIONAL LIVES.
MY DIGITALLY-NATIVE PERSPECTIVE COUPLED WITH A TRADITIONAL ART BACKGROUND AND TWENTY-PLUS YEARS IN THE DESIGN GAME HAVE TRANSLATED INTO INSIGHTFUL AND IMPACTFUL CREATIVE RESULTS FOR MY CLIENTS THROUGHOUT THE RAPIDLY-CHANGING DIGITAL DESIGN INDUSTRY.
(EXPERTISE)
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BRAND STRATEGY & DESIGN
DISCOVERY & WORKSHOPPING
PROJECT ROADMAPPING
BRAND DIRECTION
NAMING
FULL BRAND DEVELOPMENT
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VISUAL IDENTITY
CREATIVE DIRECTION
VISUAL IDENTITY DESIGN
LOGO DESIGN
CONTENT DESIGN
BRAND GUIDELINES
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