ABOUT
I’M RAD BRATICH, A CREATIVE DIRECTOR AND BRAND DESIGNER WITH EXPERIENCE CONCEPTUALIZING AND CRAFTING DIGITAL EXPERIENCES ACROSS BRAND, WEB, AND PRODUCT DESIGN.
AFTER A TWENTY-YEAR CAREER IN NEW YORK CITY, I’M NOW LIVING IN MIAMI AND WORKING REMOTELY.
I AM A DESIGN JUNKIE, TECHNOLOGY ENTHUSIAST, AND SERIAL TRAVELER. CREATIVE DIRECTION, BRAND STRATEGY, VISUAL DESIGN, AND PROJECT MANAGEMENT ARE MY SPECIALTIES. MY CURIOSITY AND ENTHUSIASM FOR MAINSTREAM AND SUBCULTURES, THE ARTS, MUSIC AND HUMAN BEHAVIOR INFORMS BOTH MY PERSONAL AND PROFESSIONAL LIFE.
MY DIGITALLY-NATIVE PERSPECTIVE COUPLED WITH A TRADITIONAL ART BACKGROUND AND TWENTY-PLUS YEARS IN THE DESIGN GAME HAVE TRANSLATED INTO INSIGHTFUL AND IMPACTFUL CREATIVE RESULTS FOR MY CLIENTS THROUGHOUT THE RAPIDLY-CHANGING DIGITAL DESIGN INDUSTRY.

EXPERTISE & SERVICES

1
A PROPER PLAN DRIVES EVERY STEP OF THE PROCESS AND PROVIDES THE GROUNDWORK FOR SUCCESSFUL RESULTS. EVERY PROJECT KICKS OFF WITH DISCOVERY AND STRATEGY SESSIONS TO GET TO THE HEART OF YOUR GROWTH CHALLENGES BY UNDERSTANDING YOUR BRAND AND YOUR INDUSTRY FROM THE INSIDE OUT.
BRAND STRATEGY & DESIGN
DISCOVERY & WORKSHOPPING
PROJECT ROADMAPPING
BRAND DIRECTION
NAMING
FULL BRAND DEVELOPMENT

2
A PROPER PLAN DRIVES EVERY STEP OF THE PROCESS AND PROVIDES THE GROUNDWORK FOR SUCCESSFUL RESULTS. EVERY PROJECT KICKS OFF WITH DISCOVERY AND STRATEGY SESSIONS TO GET TO THE HEART OF YOUR GROWTH CHALLENGES BY UNDERSTANDING YOUR BRAND AND YOUR INDUSTRY FROM THE INSIDE OUT.
VISUAL IDENTITY
CREATIVE DIRECTION
VISUAL IDENTITY DESIGN
LOGO DESIGN
CONTENT DESIGN
BRAND GUIDELINES
